In the future water, warmth and light will form an even stronger symbiosis in Koelnmesses's trade fair portfolio. This is because aquanale, international trade fair for Sauna.Pool. Ambience, which will take place from 28th to 31st October 2009 in Cologne, will this year for the first time include a special show on the premium segment of artificial tanning. This means that the issues addressed by SOLARIA, which won't take place as a seperate event this year, can be integrated into aquanale. "With these changes we aim to expand our presentation of the topic of wellness and all its related aspects", says Oliver P. Kuhrt, Executive Vice President at Koelnmesse. "In the past it has been possible to identify great synergy effects between the topics of water, warmth and light. Now trade visitors can profit even more from the location and dates, which have been combined to present a range of products and services covering all aspects of the wellness market. And vice versa, we are also offering the industry a better way to enter new markets." Dieter C. Rangol, Executive Director of Association for Swimming Pools and Wellness (bsw) welcomes this segment expansion: "This way aquanale can reach completely new exhibitor and visitor target groups from the premium segment of wellness!"
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